News

6 characteristics of news marketing

Network news is one of the earliest Internet applications in the development of China’s Internet. Its content and the increase of users have brought a broader market prospect in information recommendation, marketing and promotion, even more in-depth content production, interaction and communication.
News marketing is one of the ways to use the Internet news for the enterprise to publicize and marketing. It is favored by more and more enterprises because it can effectively integrate the means of news reporting and create the best communication efficiency. Whether it is the enterprise culture, brand connotation, product mechanism, or information in the communication industry, the news marketing can lead the consumption fashion and guide the purchase decision, which is very helpful to guide the market consumption. In a short time, it can quickly improve the reputation of the product, and shape the reputation and credibility of the brand. The functions and characteristics of news marketing can be roughly divided into the following six points:
One, high reading rate: the traditional advertising has made customers aesthetic fatigue. Most of them only cause resistance and antipathy, but people’s attitude to the news is different. Getting news is more like an indispensable part of daily life. If the marketing information is integrated into the news, it will improve the customer’s reading rate. It is better to promote the effect.
Two, high credibility: compared with traditional advertisements, customers prefer to believe in the contents of news, especially the news content issued by authoritative media.
Three, the conversion rate is high: the content has the depth of the people to see the news more patient, is beneficial to the enterprise to express the information more fully, the long piece of news will cause the audience’s thinking, can deepen the audience to the enterprise propaganda information impression, achieves the higher conversion rate.
Four, the optimization effect is good: the search engine algorithm is constantly changing, and it is difficult for a website to keep on the home page of Baidu, especially in the competitive industry, which requires continuous updating of the website optimization strategy. Because the marketing news information is published on the big news portal, and the search engine itself attaches great importance to these websites, the important content will get better ranking. Then, the coverage of search engines has increased, which will naturally bring more business opportunities to enterprises.
Five, persistence: a news will be kept for a long time when it is published on the website. Even if time does not show on the front page or channel page, it can be searched by a variety of search engines, and the news is more cost-effective in the long run.
Six, two transmission: the content of the general news portal will be considered high quality, so it will be reprinted by a lot of small websites every day. If the news of the enterprise is logged on to a large portal, it is likely to be reprinted on dozens or even more small sites. More people will be browsing, and will be two. The effect of secondary propagation is helpful to enhance the coverage of enterprise information in search engines. Of course, the key to the success of the news marketing is to find the embedded point and embed the information of the enterprise and product into the news, so as to achieve the effect of the spread of the potential.
Business media online is an Internet marketing agency specializing in news marketing. Whether it is written in soft writing or media release, it has a good grasp of high quality media resources, covering the front lines, NetEase, Sina, Sohu, Tencent and other front-line media resources, serving thousands of customers and highly praised by customers.
In addition, news marketing must stand on the third party’s position so that it can be more authentic. Whether it is artificially planning, or with the help of current hot spots, we must carefully design, let everything appear to be reasonable, let the user easily fall into the trap, so the marketing will come to an end.

The method of judging the quality of the external link

How to judge the high and low quality of the external link: the “outside chain” of the website, which is often mentioned by the general stationmaster, I believe that everyone will listen to the ear again, but it is undeniable that the role of the external chain on the various aspects of the website is also undeniable. Snapshot update frequency by the outside chain, web site keyword out chain, the number of pages included in the web site depends on the outside chain, but I want to say is not what the chain is good for the website, on the contrary, to do low quality external links is not as good as not to do. Then how can we judge the quality of the website’s external chain?
1, from a time perspective, the longer the external links are retained, the higher the quality of external links. Every day, the search engine examines the frequency of the content of each website, the construction of the external links of the website, the long time, the low quality of the external links will be slowly removed. Those external links that retain half a year, one year or even two years are undoubtedly the external links recognized by search engines, which is undoubtedly the external chain of high quality. But this kind of judgement skill is not very easy. This requires the stationmaster to observe and accumulate for a long time.  Through daily observation of the external links snapshots of their websites, the number of external links to determine which are high quality external chains and which are low quality external links.
2, the second skill is mainly from the website itself as the starting point, by observing the snapshot and quantity of its own website to judge the quality of the external links of the website, and the method three is the extension of the two, that is, through the study of the external links of the similar competitive websites. For example, we do “mobile phone purchase” the key words, we can look at the same website, especially those websites with higher weights than their own websites, talk about the external links of their websites through the stationmaster tools, see where they have built the external links, through the contrast of the snapshots, we are easy to do. Determine which of the high quality external links.
3, as we all know, many websites, even if they are just opened, will be highly weighted if they are included in the search engine. This is mainly reflected in the websites of education, medical, industrial and GVM industries. Stationmaster in these industry Web site to do external links, although the degree of relevance does not necessarily conform to the content of the website, but once included, it is absolutely a high quality external link. This kind of website weight is relatively high, the reason is also very simple, because the content of these websites are original, the main reason is that this kind of website is related to the country, of course, it is not our personal stationmaster or other stationmaster can compare. In order to cater for the country’s policies, the website engine will even manually increase the weight.

Several standards of assembly line service

Now most of the production of enterprises can not be separated from the pipeline, the emergence of the pipeline not only greatly improved the production efficiency of the enterprise, but also promoted the rapid development of the pipeline manufacturers. Today, Xiaobian is going to tell you a few standards for assembly line manufacturers.
1, the reliability and stability of equipment is not only related to the quality of pipeline equipment, but also whether customers choose to use this equipment.
2, the equipment performance price ratio, the better the performance of the equipment, the price is naturally more expensive.
3. The operating cost of the equipment
4. Supply of accessories for equipment
5, assembly line manufacturers before and after sales service is also very important.
Assembly line manufacturers should ensure that users provide various technical services in the use of products. Adhering to the “professional, perfect, rapid, customer oriented” service principle, assembly line manufacturers should also provide a complete set of pre-sale and after sales services. Only by standing in the angle of the user to analyze the problem and solve the problem can the user be more assured of the use of the product, and it is also a kind of trust for the production line equipment of its own company.

The jaw crusher should pay attention to these

1>. Operation taboo
1, iron is prohibited.
2. Prohibit the opening and parking of the material.
3. Prohibit super current and low voltage running machine.
4, it is forbidden to continue to operate when the machine has a different noise.
5. Prohibit the machine from checking and adjusting the machine when it runs.
6, the machine is prohibited from eccentric feeding.
7. It is forbidden to enter large pieces of material in the crushing chamber (exceeding the maximum feeding size of the instructions).

2>. Implementation points
1, we must regularly lubricate the jaw bearing bearings, add molybdenum disulfide (high temperature resistant) grease, and oil cycle: 1 times / class. (every class)
2, check and tighten the triangle belt. (every class)
3. Check the wear of the jaw. (every class)
4. Check all bolts and their fasteners. (every class)
5, check the eccentric block of belt pulley and balance wheel must be symmetrical. (every class)
6. During the operation of the equipment, check the vibration caused by the foundation subsidence or the deformation of the steel frame. (weekly)
7. After adjusting the discharge orifice or replacing the jaw plate, the top plate of the thrust plate must be loosened.

Precautions for loaders

Before the loader is used, the driver and the related personnel must carefully and carefully read the manual or maintenance manual provided by the manufacturing enterprise, and do it according to the information specified. Otherwise, it will bring serious heavy fruit and unnecessary losses


2. Drivers should wear safety requirements and wear necessary protective equipment.




(3) in the small or dangerous area of the operation area, warning signs must be displayed in its scope or danger point.
Four
4. Strictly prohibit drivers from driving after drinking or overfatigue.
Five
(5) during the maintenance or inspection operation in the central articulated area, the “anti rotation rod” should be installed to prevent the front and rear frame relative rotation.


Six
The loaders must be loaded up and down when the loader is stationary. Do not jump up or down when the loader is working or walking.


Seven
When the loader needs to lift arms, the lifting arms must be fastened to ensure that the boom will never fall under any maintenance condition

Maintenance skills of warm air blower

After a period of driving, there is a layer of foreign body and dust on the surface of the radiator. If it is not cleaned, it will affect the heat dissipation. After a long time running, the blower motor should be maintained and replaced by the motor. This operation must be judged and maintained by the professional, and the motor can not be dismantled privately. This can cause the short circuit and the motor not to turn, the light person burns insurance, and it causes the burning line and the fire seriously. The motor ventilation pipe can not be removed, and it will easily cause the motor to overheat and burn out after being removed. The variable speed resistor can make the motor change gears. If the one or two gears are used for a long time, it will easily cause the resistance to burn and affect the normal use. The operating system is used for a long time, manipulating the drawing wire is easy to be aged and deformed, so that the manipulating is not flexible or in place, and do not move hard and avoid the damage of the parts. It is found that the problem should be judged at the maintenance station and repaired and replaced according to the specific conditions. The ventilation pipe is the No. 1 and No. 2 hose of the warm air blower. Because of the long time used in high temperature, it is very easy to get aging and crack. It should be replaced in time so as to avoid water leakage and cause the temperature of water to be too high and the cylinder head of the engine can be deformed. The hose used for the rubber hose is equipped with charcoal hose, and the poor quality hose is not resistant to corrosion.
The device should pay attention to these points in the use: when the winter temperature is below 0 C, the front windshield will have a layer of ice and frost. Starting the engine, when the water temperature is above 40 degrees centigrade, the control is placed in the defrosting position in the position of the indicator, and circulates in the position of the indoor cycle, and the blower motor is opened to the three gear position. At this time the motor speed is highest and the motor is running for 3 – 5 minutes. Then the gear can be placed in the one or two gear position according to the defrosting condition. During this period, drivers are advised not to leave the cab. If the motor is not turned, the motor should be put back to the closed position immediately, so as to avoid burning resistance. When the outside temperature is low and the driver is multiplied for a lot of staff, the glass will have frost. It can be put in the defrosting position and the position of the outdoor cycle. The motor can be placed in one or two gear positions so that the frost can be removed. When there is no wind blown sand and dust outside, the cycle can be put outside to make the cab air clean. If there is wind sand and dust or when the weather is too cold, put the cycle into the indoor circulation to avoid wind sand and dust entering the cab.

Thinking too much is the first to drag yourself down

Always think of some of them
It’s the first to drag yourself down
Combined with several minor incidents that happened yesterday, I deeply felt that thinking too much would ruin a person.
On the way to work, I listened to an audio program, and the host said a girl felt very hard at work. She used to encourage her female boss. Now she was not salty and expressionless to her.
She looked down from work performance to workplace etiquette, slowing down every frame of the memory, trying to disappoint her boss in the end, worrying about whether he would be fired by his boss, and the thought of insomnia was crazy.
Afterwards, she learned that the female boss had only botulinum toxin on her face, and she finally breathed a sigh of relief.
Thinking too much, ruined her confidence and her health.
During the lunch, colleagues talked about the topic of feet blowing. A colleague said that pepper and pepper were placed in the foot bath when it was cold.
Then a male colleague began to diverge his mind. He said that when he had feet, he would add some fresh garlic and garlic, so that the feet would be full of water, flavor and taste, and could be used as a soup base to make noodles.
He portray a lifelike picture full of details and he has no appetite at all.
Thinking too much, ruined his appetite and his mood.
We usually say that when we think too much, we do not mean to think objectively, but to think of some negative and negative ones subjectively.
Always thinking about it = wasting time + dragging down emotions + thinking about injuries, and worrying about personal gains and losses + imbalance of relationship + blackening others + getting nowhere.
Most of these blind thoughts don’t really happen, but we think too much about them, as if we had all these bad things through.
If you think too much, you will consume yourself from all sides.
Two
Your problem is
Think too much and do too little
I received a private letter some time ago.
There is a junior boy, looking at more than one of the older school elder sister to find a job is not easy, he began to panic, no six levels, no party, no skill, no future direction, do not know what they want to do in the future, what can do.
This boy felt the confusion of “low visibility in the future”. I was much more serious than he was. I wanted to worry about insomnia for a whole semester.
The way to extricate myself is to really listen and really feel.
At that time, I didn’t want to take the postgraduate entrance examination directly. Two, I liked my major, but I didn’t want to take it as a career. I wanted to find a suitable employment path based on my own situation.
At that time, I was interested in foreign trade. In addition to learning English and testing certificates, I went to Yiwu to find an internship. It was just one or two months short. I had a long time in interview practice, new training, business etiquette, foreign trade and other aspects.
With this experience, I seem to know the first step after graduation.
You may not know what to do in the future, but you have to do something now. It’s good to find the direction, and if you don’t find it, at least let you get out of the wrong option.
When I read Harvey Ike’s book “the rich and you think differently”, there is a saying that takes the corridor as an example. I think it is wonderful.
“If you really want to know an industry, you don’t have to do everything in the first day, set foot on the corridor, open a lot of opportunities, look at the people and work of different doors in the corridor, and you will find a breakthrough point for yourself.”
Thinking too much will not bring us nearer to the truth. It will only hold us back and delay our progress.
In fact, when you face, experience, and feel, you will find things easier than you think.
Three
The more difficult it is to think of life, the harder it is
Do something constructive
Through one thing, I admire my writing partner, “Qing Ge”.
When she was four months pregnant, she went to do three-dimensional deformity. The doctor said the baby’s heart was not very good. She told me that after hearing the news, her heart was hopeless and helpless.
She made an appointment for amniocentesis and had to wait for a few days to complete the test.
During that time I knew she had a very difficult time. I was worried about her and tried every day to encourage her and comfort her, but it turned out that I was worried.
I always advise her not to be too tired. When she says that the more she thinks about it, the worse she gets. She needs to do something to divert her attention, go to work and write articles.
A month later, she was pleased to tell me that the examination results were normal, but fortunately, I was looking for something to do, avoiding too much thought.
Many times, too much grief is too much, let the heart die. Do something about it.
In the evening, I can’t sleep when I think about my mind. It’s okay to get back to memorize words and do housework again.
In the daytime, instead of thinking about it, it is better to organize and integrate the fragmented information, or to exercise, to empty the flash memory in the brain.
Female readers often ask me how to avoid glass heart.
From their description, the more leisure people feel, the more they love to think too much, and they always open up their brains in some unimportant matters and self harm.
When you greet people, the other person doesn’t respond. You confirm the details of the offense from beginning to end, but maybe he is only shortsighted.
You sit in your classmate’s bedroom, and you can see that your classmates are wiping the chairs you just sat before leaving. However, your classmates just have a cleanliness.
If you always think about what others think, then you will make your life a trash can.
In my opinion, if you replace your thoughts with constructive thinking and action, you will feel that you and

who don not have a strong heart are not qualified to talk about life

Although the recruitment and selection of West Point is tough enough, 1/5 of the enrolled students each year choose to quit.
A large part of the 1/5 students chose to quit at the end of the year, because in this year they were going through the most famous “wild animal” program in West Point, experiencing a series of cruel tests of physiology, psychology and society. In the end, people who can’t hold up have to choose out.
This phenomenon has attracted the interest of Angela Dakovos, a well-known psychology professor at University of Pennsylvania. Are the tough IQ, EQ, and talent tests that are difficult to prove enough to prove that these students have enough potential? Why can “wild animals” plan to eliminate so many students? You know, those students who quit were originally qualified to enter world famous schools such as Harvard and Yale. Is it the “wild beast” scheme that deliberately embarrass the students, or does this plan really find these students’ personality defects?
Dakota launched a series of studies known as “perseverance test”, investigating students who had succeeded or failed in the years of “wild animal” tests, and found that most of the students who finished the program had a very successful career and a full family, and their success was the “wild beast”. The secret to them is to make them a passionate, resilience and enterprising person, thus achieving great success.
The results of dakworth’s research are summed up in ten experiences, which are regarded as the true secrets of the West Point to develop truly excellent students, and are also called West Point’s most expensive and most valuable lessons: people without a strong heart are not qualified to talk about life.
What are the ten experiences in the end? Will these ten lessons help our career?
One
Even if you have failed, you still have to keep fighting!
A reporter once asked boxing Ali: how many sit ups do you do every day? Ali replied, “I never count how many sit ups I have done. I will always be able to keep muscle pains until I can’t persist. This is the key.”
In fact, it’s the same in the workplace. In a lot of difficult times, you face two choices: either carry the tears with your tears, or make it difficult and painful to knock you down.
Man is a habit animal. Once you start to find reasons for your failure and run away from it, it will become your instinct. In other words, if you always insist on carrying yourself through hardships, you will finally achieve greatness.
Two
You have to eat marshmallow later
Stanford University has a very famous experiment of “cotton candy”. The experimenter will let a child alone in a room with a cotton candy for 15 minutes. The experimenter tells the child before leaving, and if you can’t bear it, you can eat it, but if you don’t eat the marshmallow for 15 minutes, you’ll get two marshmallow as a reward.
In Standford’s marshmallow experiment, 1/3 of the children did not eat marshmallow. Most of their lives were very successful and happy. Children who eat marshmallow were relatively poor and frustrated. Many of them were troubled by drugs, alcohol and obesity.
It turns out that the children who are able to resist the temptation later are very successful, successful, educated, successful, family, and even plagued by obesity.
Perseverance testing shows that patience and delayed enjoyment are a key factor in a person’s success. Dakorvos said that a truly strong person knows that only when he can endure the torment of time and desire can he have the chance to realize his dream.
Three
Even if you have made a mistake of super silly X, you must be fearless and keep trying until you succeed.
A recent College of William and Mary survey of 800 entrepreneurs found that the most successful of these people had two common traits: never afraid of failure and never cared about how others looked at them.
In other words, the most successful people in the world are not afraid of failure. They even regard failure as the only way to life.
Four
You’re an adult, you have to learn to control your emotions
What many people don’t realize is that bad emotions constantly weaken the strength of your heart. An adult can’t control your emotions. The consequences can be disastrous. If you control your brain with emotion, you may lose your ability to think clearly, judgement, willpower and solve problems. It has also been proved that many people who are prone to losing their temper have a series of problems such as irascible, aggressive and overconfident.
Although the emotion can’t be seen, we can still control the mood effectively, for example, you can ask yourself before you lose your temper: where does my anger come from? Why do I have to lose my temper? What is the meaning of losing your temper? Hold on for a long time, and you will be able to control your emotions.
Five
You have to call that phone you don’t want to call
There are many times when we have to do something we don’t want to do very much, because we know these things are valuable in the long run: to get rid of the responsible employees, to call strangers, to work all night to pull the company back from the death line, or for a vital project. Lax struggle.
It’s very easy to give up when facing difficulties, but the best people know that the best choice is also necessary.

Working principle of four stroke diesel engine

The work of the diesel engine is accomplished by the four processes of intake, compression, combustion expansion and exhaust. These four processes constitute a working cycle. A diesel engine with four cycles to complete a working cycle is called a four stroke diesel engine. Now compare the animation above to explain its work.
1. Intake stroke
The first stroke intake, its task is to make the cylinder full of fresh air. When the intake stroke begins, the piston is located at the TDC, and some exhaust gases are left in the combustion chamber.
When the crankshaft rotates the elbow, the connecting rod causes the piston to move from the TDC to the stop point, and at the same time, the intake valve is opened with the transmission mechanism connected with the crankshaft.
As the piston moves downward, the volume of the piston in the cylinder increases gradually: the air pressure inside the cylinder is lower than the pressure in the intake pipe, so the air outside is continuously filled into the cylinder.
The gas pressure in the cylinder varies with the volume of the cylinder during the intake process, as shown in the animation. The vertical coordinates in the figure represent the gas pressure P, and the abscissa coordinates the cylinder volume Vh (or the piston punching S). This figure is called indicator diagram. The pressure curve in the diagram shows the change rule of the gas pressure in the cylinder when the diesel engine works. From the soil we can see that the intake starts with residual gas, so it is slightly higher than atmospheric pressure P0. The air pressure in the intake stroke is lower than the atmospheric pressure in the intake process, so the gas pressure in the intake stroke is 0.085~0.095MPa, and the gas pressure in the cylinder is roughly constant during the whole intake process.
When the piston moves down to the bottom stop, the air flow in the cylinder is still very high, and the inertia is very high. In order to use the inertia of the air flow to increase the volume of air, the intake valve is closed after the piston has passed down the stop point. Although the piston is ascending, the gas can still be filled with a cylinder because of the inertia of the air flow.

Working use of sludge treatment equipment

Sludge treatment equipment sludge dryer is a low fuel consumption and high efficiency drying equipment. The equipment adopts a downstream drying process, especially suitable for fast drying of high moisture sludge that needs to preserve nutrients. Main application: the machine is compact in structure, easy to install and debug, and occupies a small area. The drum and the crushing device are stepless speed regulation, which can meet the drying requirements of different materials. The machine can be used in conjunction with heat sources which use different fuels, such as coal, heavy oil and natural gas. This machine is suitable for the materials such as beer distiller’s grains, starch grains, rice bran grains, and various slag materials such as bean dregs, sugar residue, fruit residue, sauce residue, and high wet materials such as livestock and poultry manure and mud peat.